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    Meta Ads Agency

    We Do Meta.

    Scale your new customer acquisition with a Meta ads strategy designed to build awareness and drive revenue.

    Paid Media Manager collaborating with Creative Strategy team

    What we do

    Our specialist team of media buyers has a decade of experience scaling eCommerce businesses with Meta ads with a creative and data-led strategy, so if you’re looking for a partner that can improve your efficiency and scale your business profitably, you’re in the right place.

    Photo of Co-founders office in background


    Our Process

    Every eCommerce business has its own challenges and limitations, so we work closely with all of our partners to ensure that they have everything they need to scale their performance marketing.

    Whether you need to implement a robust creating testing process, increase the variety and quality of your ads, or understand how much value Meta contributes to your marketing mix, we have the tools to help you overcome those challenges and scale to new heights.

    Senior Creative on laptop



    At its heart, Meta ads is a means of distributing content across Facebook and Instagram. Therefore, if you want to improve the results you’re getting from Meta ads, you need to implement a results driven creative process that focuses on acquiring new customers.

    We’ve built that team at BARK, providing everything you need to scale a DTC brand with performance marketing. Our partners benefit from media buyers, creative strategists and designers all working closely together to create high-performing ads that build brand and drive revenue.

    Creative team working on creative assets for clients


    Account Structure

    It’s all very well having great creative, but if it doesn’t get seen by the right people then you have a problem.

    Our paid media team ensures that all of our partners have an account structure in place that is designed to deliver optimal performance by leveraging Meta’s advanced bid strategies, whilst also ensuring that we have the right level of control so we can achieve specific business goals.

    Junior Creatives working on creative assets



    A good data flow from your eCommerce store to Meta is the foundation of a high-performing ad account.

    Without clear signals of who is most likely to purchase the Meta system is far less efficient, so we always work closely with our partners to ensure we are maximising the signals we are sending to the ad platforms, improving both in-platform attribution and optimisation.

    Head of Strategy & Client Services working


    Frequently asked questions.

    Is Meta advertising worth it?

    Meta ads are an important part of the marketing mix for driving awareness of a brand and can be a profitable channel for acquiring customers for virtually any business.

    How do Meta ads work?

    Meta ads are shown on Facebook, Instagram and Messenger via an auction-based system, where advertisers compete to show impressions to relevant people across the Meta network. Meta ads look just like organic posts on the platform, but they are designed to drive traffic to a website or build awareness.

    Are Meta Ads the same as Facebook ads?

    Meta ads were formerly known as Facebook ads prior to Meta’s rebrand in October 2021. Meta ads are shown across Facebook, Inst agram, Messenger and Audience Network.

    What our clients say
    Hands holding Myota bag
    Lions prep meal and box
    Pom Pom London bag
    Four Cans of DASH water
    Chillys bottles

    What our clients say

    BARK get into the detail around our products, customer journey, margin profile etc in order to try and come up with winning growth strategies and ways to improve metrics across the board. It makes all the difference to know we have a supportive partner with thorough reporting, who are really responsive and enjoyable to work with.

    Katherine Stennett ,

    We’ve been working with Bark for almost 5 months now and have been really impressed. The entire team are really knowledgable across Meta, Search and Tiktok. The team are really well organised, agile and quick to respond too which makes working with them so easy. Would highly recommend if you’re looking for a strong digital Growth agency!

    Siobhan North,
    Lions Prep

    BARK aren't just the best ad-buyers we've ever come across, they understand the full DTC eCommerce picture across creative and data too, which has been the missing piece. Our sales have grown exponentially since starting with Bark and as a business we're achieving rapid, consistent and sustainable growth for the brand. I can't recommend the team highly enough.

    Ben Boon,
    James Cromwell London & Pom Pom London

    The team are consistently testing, giving clear weekly updates on results and being proactive with creative strategy, which makes working with them extremely efficient, and the results we are achieving reflect that.

    Holly Crossley,
    DASH Water

    Great working with the Bark.London team on refining our performance marketing strategy at Chilly’s. It's a core part of our full funnel approach – always tailoring and adapting our content for success. Looking forward to 2024 and bringing in fresh ideas to stay ahead of the game.

    Leah Sheridan,

    We’ve worked with Bark from the early days and have always valued their insight, expertise and creativity.

    Ned Corbett-Winder,
    Not-Another-Bill & Bespokely

    How to scale into peak season.

    Download our deck on how to maximise your revenue during peak season.

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