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    Smarter Performance.

    Senior Paid Media manager collaborating Creative Lead

    We are BARK

    A specialist performance marketing agency for global ecommerce.

    Our integrated approach to paid search and social combines three essential capabilities – smart strategy, brilliant creative and advanced data science – helping leading ecommerce brands think differently, grow faster and build lasting brand value.

    Leading brands trust us with their growth.

    1st


    and only independent UK agency certified by Meta for creative strategy, marketing science, and media buying.

    > 90%


    client retention rate last year

    1 month

     

    average savings on retainer fees from ad credits

    Why work with BARK.
    Senior Paid Media Exec on a client call

    Integrated cross-channel strategy

    Our integrated approach to search & social outperforms siloed teams, with a full-funnel focus on incremental value.

    Standout creative

    Our sister agency, Aura Ads, delivers world-leading creative strategy and production – crafted to convert while staying true to your brand.

    Rapid test & learn approach

    Our relentless drive for better results means we test proactively, using real-time insights to pivot strategy quickly.

    Unparalleled Scale

    Aura’s human-curated creative is accelerated by AI and a uniquely modular approach that creates dozens of ads from a single core idea.

    Advanced data science

    Our in-house data science team uses attribution modelling, LTV analysis & sophisticated forecasting to uncover growth opportunities.

    Platform Native

    From vox pops and founder stories to mini explainers and urgency hooks, we deliver a vast range of ad types, always native to your chosen platform.

    Ecommerce specialists

    Our focus on ecommerce means we understand your challenges and are always on top of the latest trends and developments in the industry.

    Our team is really yours

    We always take responsibility, shoot straight and make your growth goals our own.

    Our Growth

    2026

    We merged with Aura Ads

    Integrating our Meta-certified paid media strategy and measurement expertise with Aura’s leading plug-in performance creative engine –  together giving DTC brands everything they need to scale globally.

    2025

    We received triple Meta accreditation

    We became the first and only independent UK agency to receive Meta’s recognition for excellence in all three essential paid media capabilities: creative, data, and management.

    2024

    Performance Marketing Agency of the Year

    For dedication, expertise, and outstanding results delivered for valued clients, we were named Performance Marketing Agency of the Year 2024 at the UK Enterprise Awards

    2023

    Bark.Insights was born

    We launched a purpose-built platform to help answer our clients’ tough performance questions, and stay ahead

    2022

    We launched two new offerings

    Our clients were demanding better creative and data science solutions from the market. So we answered

    2021

    We continued to invest in experience

    The existing team were referring their most exceptional peers to join BARK

    2020

    Our clients were growing, so were we

    The quality of our team was starting to make waves, and serious brands were joining our client roster

    2019

    BARK was formed

    We had one goal: provide a innovative, integrated solution to help the world’s best eCommerce brands & retailers grow.

    Our Partnerships

    Media Partners.

    Our strategic partnerships with all major search and social platforms give us access to top-tier support and dedicated account management.

    Successful performance marketing requires excellence in campaign strategy, creative and measurement. We are the only independent UK agency that Meta has certified as being best-in-class at all three. That’s pretty cool if we say so ourselves.

    Our preferential partner status delivers tangible benefits: early access to beta features and quarterly advertising credits when implementing Meta’s recommended strategies. For many clients, these credits cover a full month of our retainer fees.

    Creative scale meets data-led strategy: BARK and Aura Ads merger announcement

    Who are Aura Ads?

    Our sister company, Aura Ads, is a global leader in scale-up creative strategy. Aura provides a plug-in performance creative engine for DTC brands. When you work with Bark, you get access to Aura’s specialised creative team, seamlessly integrated with Bark’s paid media and data science capabilities.

    Working here

    Junior Creatives working on creative assets
    Senior Paid Media manager collaborating Creative Lead
    Paid Media Manager collaborating with Creative Strategy team
    senior creative happy
    Co-founder engaged in meeting
    Head of Growth working with Head of Strategy & Client Services
    Junior Creative working on creative assets
    BARK team working together